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  • Malaysia Specialty Coffee Conference 2021

Organized by Malaysia Specialty Coffee Association (MSCA), the conference topic "Importing & Exporting Coffee in a Digital Era" takes center stage in this year virtual conference where we address key issues faced by Malaysia SMEs in today's coffee industry shared by our panel of experts.

Topics covered:

  1. Importation of green coffee
  2. Exporting of roasted coffee to regional markets
  3. Leveraging on digital capabilities to shore up your marketing and sales strategies will be shared during the conference.

Formatted as a half day virtual conference followed by coffee masterclass, the Malaysia Specialty Coffee Conference 2021 will bring together estimated 100 decision makers from the specialty coffee trade for a session of knowledge sharing and up-skill opportunity to the community.

*Limited Seat Available & Participation fee is FREE !

Official Sponsors of Malaysia Specialty Coffee Conference 2021

Gold Partner

(Uganda High Commission)

Silver Partner

(Kenya High Commission)

Silver Partner

(Marigold Moo Fresh)

Bronze Partner



(DaVinci Gourmet)

Bronze Partner


(Global Coffee Resources)

PROGRAMME

10:00 AM

Welcome Address by President of Malaysia Specialty Coffee Association (MSCA)
10:15 AM
Introduction of Uganda High Commission (Gold Sponsor)

10:35 AM

Speaker from Department of Agriculture (DOA) & Federal Agricultural Marketing Authority (Malaysia) FAMA:

  • Sharing of Malaysia Coffee Productions & Incentives for RMK-12

  • Importation of Green Coffee Beans into Malaysia: Application & Procedure

  • Rules & Regulations on GPL: Grading, Packaging & Labeling

  • Approved Permit (AP) Raw Coffee Beans

  • Q&A

    11:27 AM

    Speaker from Malaysia External Trade Development Corporation (MATRADE):

    • Sharing on latest initiatives from Malaysia government in enhancing Malaysia roasted coffee & local made coffee products exportation:
    • Trading platform: e-Trade
    • Grant & subsidies: Market Development Grant (MDG)
    • Overview on MATRADE support for local product exportation
    • Q&A

      12:02 AM

      Speaker from Branding Consultancy –Digitalisation on local & overseas market

      • The Importance of Branding and Identifying Target Buyer

      12:33 PM

      Closing Remark by President of Malaysia Specialty Coffee Association (MSCA)

      12:45 PM

      End of Conference

      To find out more about the Conference, please contact us at

      Email: secretariat@msca.org.my or Tel: +603 8408 1988.

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